As General Manager and Vice President of Omnichannel Retail, I lead our ecommerce and digital retail strategy across key partners and platforms. Over my eight years with Watkins, I’ve grown within the omnichannel organization, working alongside an exceptional team to build scalable growth strategies and shape the next evolution of how consumers experience our brands online.
Prior to joining Watkins, I was part of Wayfair’s Category Management team, where I gained hands-on expertise in digital merchandising, analytics, and partner management. Today, my team and I focus on driving above-market, profitable growth with our retail partners while also delivering high-quality wellness products that enrich people’s lives.
Outside of work, I enjoy spending time with my growing family, exploring all things fitness and wellness, and cheering on my Boston sports teams.